Explain the difference between the Communication as Interaction and Communication as Transaction metaphors. Which metaphor helps you understand the communication process better? Why?
What will be an ideal response?
The Communication as Interaction metaphor uses the elements of the transmission model and adds two important elements: feedback and fields of experience. The interaction metaphor shows us how communication is a two-way process of reciprocal action between two unique individuals. This metaphor, however, still sees the sender and receiver as separate and disconnected. The Communication as Transaction metaphor attempts to address this issue. This metaphor does away with the idea that the sender and receiver are separate and disconnected. Instead, the transaction model introduces the idea that people are connected through communication and that they accomplish something beyond merely transmitting information. Instead, participants are simultaneous senders and receivers who are linked in relationship to one another. Student answers will vary on the second half of the question. Students may, however, explain that transaction metaphor helps them see the complex nature of communication, especially since the transaction metaphor introduces the idea of content and relationship dimensions of messages. Students may explain how all messages have both content and relationship levels of meaning. This advances our understanding of what we should say to whom in particular situations.
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