The advertising campaign created by Hormel that was designed to show customers the rich variety of brands sold by the company was designed to:

A) allow the company to charge more
B) create brand parity across company brands
C) create perceptions of corporate uniqueness
D) transfer perceptions of strong brands to other company products


D

Business

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Which of the following is true about e-mail marketing messages?

A) E-mail marketing messages involve sending an offer, announcement, reminder, or sample to a person living at a particular address. B) E-mail marketing messages involve connecting directly with carefully targeted consumers, exclusively on a one-to-one, interactive basis. C) E-mail marketing messages are effective in reaching the desired target market and result in low costs. D) E-mail marketing messages cost more per thousand people reached than mass media such as television or magazines. E) E-mail marketing messages create a stronger emotional connection with the customers compared to traditional direct mail.

Business

Employee empowerment unionism uses the solidarity of employee to negotiate explicit wage rates tied to jobs, not individuals.

Answer the following statement true (T) or false (F)

Business

Suresh quits his nine-to-five job at a multinational company and starts his own event management company. In his new company, he does not practice a nine-to-five work regime. Instead, he organizes meetings with clients by making appointments that favor his schedule. Which of the following advantages of entrepreneurship is highlighted in the given scenario?

A. Greater challenge B. Survival C. Greater financial success D. Flexibility

Business

What type of address is 32 bits long?

A) IPv4 B) IPv6 C) EUI-48 D) all of the above

Business