Which of the following is a consequence of consumers easily finding product satisfaction information through consumer reviews on the Internet?

A. It incentivizes firms to play by the socially accepted "rules of the game."
B. It allows firms to monopolize markets.
C. It lets firms evaluate macro-marketing strategies in terms of society's objectives.
D. It allows firms to make exaggerated claims about their products.
E. It allows government agencies to control interest rates and the supply of money.


Answer: A

Business

You might also like to view...

Several types of interests may be at stake in a negotiation; for example, ________interests relate to how the negotiations unfold. 

Fill in the blank(s) with the appropriate word(s).

Business

A starting point for substantive tests of details on debt obligations is to have the client provide a cash flow statement

a. True b. False Indicate whether the statement is true or false

Business

Prevo Products Inc has a $15,000 unfavorable flexible budget variance for July. Which of the following statements is true, if July's actual net operating income was $300,000?

A) Prevo's static budget must have showed a net operating income of $315,000. B) Prevo's static budget must have showed a net operating income of $285,000. C) Prevo's flexible budget must have showed a net operating income of $315,000. D) Prevo's flexible budget must have showed a net operating income of $285,000.

Business

Whatever strategic approach is adopted by a company to deliver value, it nearly always requires

A. matching corporate identity with the corporate culture in order to integrate effort and build sales momentum. B. performing value chain activities differently than rivals and building competitively valuable resources and capabilities that rivals cannot readily match. C. constant efforts to thwart entry of new rivals and their attempts to create differentiated products with unit costs above price premium. D. the identification of strengths and weaknesses within the company. E. that management undertake formal planning sessions with functional departments to ensure productivity improvement.

Business