Indicate whether each of the following statements is true or false.The net present value method provides a direct measure of the rate of return to be expected from a capital investment project. ______Managers who want to know the rate of return to expect from a capital investment project should calculate the net present value. ______The internal rate of return for a capital investment is the rate that would produce a net present value of zero. ______For a capital investment project to be acceptable, the internal rate of return should be higher than the hurdle rate. ______A capital investment project that has a positive net present value may have an internal rate of return that is lower than the hurdle or required rate of return. ______
What will be an ideal response?
The net present value method provides a direct measure of the rate of return to be expected from a capital investment project. F
Managers who want to know the rate of return to expect from a capital investment project should calculate the net present value. F
The internal rate of return for a capital investment is the rate that would produce a net present value of zero. T
For a capital investment project to be acceptable, the internal rate of return should be higher than the hurdle rate. T
A capital investment project that has a positive net present value may have an internal rate of return that is lower than the hurdle or required rate of return. F
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A. customer value. B. value-based marketing. C. target marketing. D. a customer value proposition. E. benefit proposition.
Crafting a message to generate a specific response from an audience requires the use of what type of information?
A) Practical B) Factual C) Concise D) Clear E) Persuasive
Packaging includes all the activities of designing and producing the container for a product. This includes up to three levels of material: primary package, secondary package, and ________ package
A) retailer B) design C) shipping D) consumer E) supplier
Which of the following statements correctly describes the practices regarding customer privacy in the U.S.?
A. In the U.S., the opt-out policy is applied when consumers' personal information is collected and used. B. The U.S. has more stringent consumer privacy laws than the European Union. C. In the U.S., personal information is generally viewed as being in the public domain, and retailers can use it in any way they desire. D. Current legislation in the U.S. for consumer privacy forces strict protection of consumer privacy in retailing. E. In the U.S., Americans rely upon federal government to protect consumer privacy.