All of the following strategies are recommended for delivering a demonstration presentation EXCEPT

A) Use previews, internal summaries, and reviews.
B) Ask the audience for feedback, to be sure they are understanding your demonstration.
C) Point out any exceptions as soon as you bring up a new main point.
D) Think from the audience's point of view.
E) All of these strategies are recommended when you are delivering demonstration
presentations.


C

Communication & Mass Media

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A celebrity __________ is a special type of testimonial involving a well-known celebrity rather than an average person-on-the-street or nameless spokesperson

Fill in the blank with correct word

Communication & Mass Media

_____ communication consists of messages sent to and from equals in an organization?manager-to-manager or worker-to-worker

A) Rocket B) Upward C) Downward D) Lateral

Communication & Mass Media

Research that attempts to measure if one factor causes a change in another factor is called ______.

a. correlational research b. experimental research c. causation research d. inductive research

Communication & Mass Media

In 1883, Hungarian immigrant Joseph Pulitzer bought the troubled New York World. His readership was "the common man," and he succeeded in reaching readers with light, sensationalistic news coverage, extensive use of illustrations, and circulation-building stunts and promotions. This brand of journalism became known as

A. yellow journalism. B. syndication publishing. C. wire reporting. D. the penny press.

Communication & Mass Media