After you capture your listeners' attention and build your credibility as a speaker, your next task is to

A. create a memorable moment for listeners.
B. justify the main ideas in your speech.
C. preview the points you plan to make.
D. summarize your central message.


Answer: C

Communication & Mass Media

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Which of the following is not presented in correct broadcast style?

a) The co-defendants were sentenced to eight years in prison. b) Antiterrorist forces closed in on the building at Dary St. after dark. c) The 74-year old woman cried as she accepted the award. d) The city passed a 33-point-seven million dollar budget. e) All of the above are written in appropriate broadcast style.

Communication & Mass Media

In his speech about American loyalty and patriotism, Mike explained how the "American" way of life is better than any other. Mike thought he had really reached everyone in his audience

However, after receiving classmates' written critiques of his speech, it seems as though his delivery and content offended a couple of international students in his class. Which of the following statements best applies to this situation? a. Mike should have used a manuscript delivery rather than an extemporaneous one, so that he did notrun the risk of offending anyone in the audience. b. Mike did notdo anything wrong, because it is impossible to cater to every single member of your audience. c. Mike's presentation likely contained an ethnocentric approach, which has the potential to offend members of other cultures. d. Mike did notdo anything wrong, because members of minority cultures should adapt to the values and behaviors of the dominant culture when they travel abroad.

Communication & Mass Media

One reason primetime programming is important is because

a. it is the source for most off-net syndicated programming. b. ratings have continued to increase. c. it allows networks to promote their news programs. d. it allows networks o promote their overnight programs.

Communication & Mass Media

Which of the following is among the most overused topics in public speaking classes, according to the text?

A. domestic violence B. the Electoral College C. drinking and driving D. alternative medicine

Communication & Mass Media