Which of these scenarios provides an example of reinvention in the diffusion of innovations process?
a. a personal computer that was originally designed for educational software being used to play video games
b. a personal computer model that has trouble loading Microsoft Office being scrapped for a more compatible version
c. a personal computer being used in a high school after being declared too advanced for elementary school students to use
d. a personal computer being disassembled and reassembled with new, more advanced hardware by adept computer enthusiasts
ANSWER:
a
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Term for a percentage of the total available audience
A. rating B. share C. average quarter-hour persons D. cume E. reach
Conventional use of numbered and lettered headings and subheadings toindicate the relationship among parts of speech is known as a _____.
Fill in the blank(s) with correct word
Answer the following statement(s) true (T) or false (F)
1. When it comes to Facebook and LinkedIn, don’t post frequently over an extended period of time. 2. Employers can find potential candidates to fill jobs, post hiring notices, and seek connections with like-minded people and organizations on LinkedIn. 3. Facebook and LinkedIn provide you with an option to meet people with similar interests and showcase your skills and products. 4. The tweet functions like a quote. 5. Viral refers to the idea that something can spread quickly within a population from a variety of sources.
Martina wants her audience to understand the fear and isolation experienced by people in the military who are victims of sexual assault. In additions to strong supporting materials, she has decided to use words with connotative meanings because they will help her
A. have stronger delivery. B. enhance her credibility. C. appear as impartial as possible. D. increase his accuracy. E. arouse an emotional response.