Jerry knows that Lucy has coveted his classic car for quite some time. Finally willing to sell it, he sends a letter to Lucy offering to sell the car for $15,000 . Lucy responds by saying she needs time to arrange financing. Lucy offers Jerry $100 to
keep the offer open for two weeks. Jerry agrees, taking the $100 . Three days later, Roberta contacts Jerry saying she is interested in buying the car and has the cash to buy it outright. Jerry is concerned that if he doesn't sell the car to Roberta now, she may not be interested later. Furthermore, Lucy may never be able to arrange financing. Jerry is afraid he may end up with no buyer at all. He comes to you for advice. What do you advise?
Jerry made an option contract with Lucy. This means that Lucy "bought" the right to have the offer held open. Jerry's offer may not be revoked during the two-week option period.
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Scanning your memory for previous experiences with products or brands is called
A. cognitive dissonance. B. internal search. C. problem recognition. D. external search. E. alternative evaluation.
The Real Research Mall of Atlanta focus group example in the text used focus groups to uncover ________
A) information on the mall visit experience B) information on mall brand identity versus other malls C) information on the brand value of the mall D) all of the above
The following information is available for Brendon Company before closing the accounts. What will be the amount in the Income Summary account that should be closed to Retained earnings? Retained earnings$112,000Dividends 32,000Fees earned 187,000Depreciation Expense-Equipment 12,000Wages expense 71,400Interest expense 3,300Insurance expense 11,700Rent expense 24,200
A. $43,000. B. $64,400. C. $80,000. D. $32,400. E. $42,400.
Which of the following is a true statement regarding the pension liability and pension expense recognition requirements of SFAS No. 87?
a. SFAS No. 87 presumes an explicit contract in calculating accrued pension expense. b. SFAS No. 87 uses an explicit contract view in requiring the recognition of a minimum pension liability. c. SFAS No. 87 may overestimate the pension liability by including future salary projections in the liability computation. d. SFAS No. 87 does not include future salary projections in the pension expense calculation.