Wheaties breakfast cereal is using product differentiation when it calls itself the "breakfast of champions."
Answer the following statement true (T) or false (F)
True
Manufacturers following a strategy of product differentiation seek to portray their brands as different from and better than the competition by offering consumers quality, variety, and convenience. In this case, Wheaties wants consumers to believe that sports champions eat Wheaties because it is better than other cereals.
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Which nonquantitative forecasting approach asks each member of the sales force for his or her best estimate of sales for their individual territories over the coming year?
A. incremental productivity method B. generalist sales forecast C. survey of sales intentions D. sales force composite E. equalized workload method
If a business has total gross profit of $14,720 and total operating costs of $11,500, what is its net profit?
A. $3,000 B. $3,220 C. $1,150 D. $0
Discuss transparency as it relates to openness.
What will be an ideal response?
This measure of central tendency can be considered the least precise:
a.Median b.Mode c.Mean d.Other