In enterprising nonprofits:
a. both the venture mission and the market impact are for social purposes
b. profits can be distributed to the owners
c. profits can be shared with stakeholders
d. a small percentage of profits can be challenged back into the organization
a. both the venture mission and the market impact are for social purposes
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The total process productivity change is the sum of two components: resource efficiency and activity input efficiency
Indicate whether the statement is true or false
The three criteria that determine whether a brand association can truly function as a point-of-difference are ________
A) comparability, authenticity, deliverability B) desirability, peculiarity, deliverability C) deviance, peculiarity, deformity D) desirability, deliverability, differentiability E) differentiability, authenticity, desirability
Which of the following appears on the balance sheet?
a. Interest income b. Income taxes c. Net sales d. Merchandise inventory
Harley-Davidson's user profile includes both thrill-seeking and affinity for a countercultural image. In addition to demographics, Harley-Davidson uses ________ segmentation to target markets
A) value analysis B) social class C) geodemographic D) socioeconomic E) psychographic