Ethical lapses involve gradual decision processes
Indicate whether the statement is true or false
TRUE
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For textile production, the U.S. capital/labor ratio is 0.5 and China's capital/labor ratio is 0.02. This means that
a. the United States is the relatively capital scarce country. b. China is the relatively labor scarce country. c. China is the relatively capital abundant country. d. the United States is the relatively capital abundant country.
Treating each customer seperately and giving the perception that he or she is being treated as a unique segment by delivering personalized products and services is known as:
A) selective marketing. B) mass marketing. C) sales orientation. D) mass customization.
Which of the following constitutes an acceptance by the buyer?
A) asking for inspection of goods upon its arrival B) not passing the title of the goods to another buyer C) failing to reject the goods within a reasonable time after delivery D) accepting nonconforming goods
Which of the following is true concerning WellPoint's methods of building a service culture?
a. Offering their website in other languages promotes communication with diverse audiences. b. Associates are encouraged to focus on their own individual work rather than the overall goals of the company. c. Focusing on internal services rather than community volunteering improves overall customer satisfaction. d. The company focuses its resources on the insured rather than wasting them on the uninsured.