Which of the following is NOT an advantage of using books to find support material?
a. They usually contain a large amount of
detailed information.
b. They often contain quotable passages for
emotional appeals.
c. They are often more current than other
sources.
d. They can lead you to additional source
material.
c
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While writing an article that targeted the people belonging to a certain ethnic group, Saira, a PR writer, used a few Hindi words and phrases as cultural cues. Which ethnic group was Saira targeting?
a) Indo Americans b) Native Americans c) African Americans d) Hispanics
What kind of behavior is forbidden by journalists’ ethical standards for accuracy??
a. ?making up quotations b. ?creating hypothetical events to focus stories around c. ?manipulating misleading photographs d. ?all of these
Both speakers and audiences have ethical responsibilities
Indicate whether the statement is true or false
Which of the following is an ethical issue faced by global PR practitioners?
a. paying for news coverage b. using local gatekeepers c. implementing PR tactics d. promoting CSR efforts