Which theory suggests that if you want to prevent a potentially damaging counter-persuasive effort, the best thing you can do is to forewarn receivers to expect the persuasive effort?
A. inoculation theory
B. expectation violations theory
C. uncertainty reduction theory
D. social exchange theory
A. inoculation theory
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Answer the following statements true (T) or false (F)
1. The Supreme Court has ruled that a state’s interest in regulating gambling establishes a parallel state interest in regulating the advertising of gambling. 2. Courts generally have said government has the same authority to mandate graphic consumer warnings as it has to regulate tobacco advertising. 3. The Federal Communication Commission regulates offensive broadcast advertising. 4. Recent Supreme Court decisions appear to be expanding the application of the Lanham Act. 5. A single federal agency and a uniform set of rules applies to regulation of all false, deceptive, or misleading commercial speech.
"The U.S. Department of Labor announced an 8.5% national rate of
unemployment" functions as (a) grounds. (b) warrant. (c) backing. (d) claim.
He printed in the New World the first publication that looked like a newspaper:
a) John Campbell; b) Benjamin Harris; c) James Franklin; d) Benjamin Franklin; e) Peter Zenger
The librarian whispered to the students that only talking quietly was allowed. By whispering her message to emphasize her point, the librarian was using a nonverbal cue to _____ her message.
A. repeat B. accent C. substitute for D. regulate