Which of the following is most likely true about the digital age with regards to marketing?

A) The number of businesses connecting people over digital networks is in decline.
B) Digital networks allow marketers many ways to build customer relationships.
C) The Internet has had little impact on the ways consumers purchase products.
D) Most firms are shifting back to traditional marketing forms to build customer value.
E) Online-only marketing is more commonly used by firms than multichannel marketing.


B

Business

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Organizations that actively create, acquire, and transfer knowledge within themselves and are able to modify their behavior to reflect this new knowledge are called __________ organizations.   

A. Hawthorne B. information C. Theory Y D. TQM E. learning

Business

_____, the time during which ISs or data are not available in the course of conducting business, has become a dreaded situation for almost every business worldwide.

Fill in the blank(s) with the appropriate word(s).

Business

The major objective of the just-in-time operating environment is to

a. create pull-through production. b. develop a multiskilled work force. c. substitute automation for manual operations. d. reduce waste and improve quality and productivity.

Business

A periodic inventory system requires updating of the inventory account only at the beginning of an accounting period.

Answer the following statement true (T) or false (F)

Business