The guiding principle of ________ theory is that people seek to maintain relationships in which the benefits outweigh the costs.

A. relational maintenance
B. social exchange
C. equity
D. uncertainty reduction


Answer: B

Communication & Mass Media

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Speeches about places must always be arranged spatially

Indicate whether the statement is true or false

Communication & Mass Media

The advantages of using note cards include

A) note cards are small and easy to keep track of. B) note cards can easily be used for reference during the delivery of a speech. C) note cards come in a wide variety of colors, which makes organization easy. D) note cards are inexpensive.

Communication & Mass Media

Disney owning Lucas Films, 20th Century Fox, Marvel, Pixar, and ESPN is an example of ______.

A. horizontal integration B. a monopoly C. vertical integration D. cross-media integration

Communication & Mass Media

A(n)_________ is a list of general words and phrases that could

provide potential speech topics. Fill in the blanks with correct word

Communication & Mass Media