How do people actually use their mobile devices today?

Question

What will be an ideal response?

Answer 1

Most people believe that people use their mobile devices on the go, but in fact, according to one of the very few studies of actual mobile behavior, almost 70% of all mobile minutes actually occur in the home. People spend 5.5 hours with digital media on average daily, and nearly three of these hours is spent using mobile devices–smartphones and tablets. Recent data show that entertainment, not shopping or buying, is the primary focus (at least in terms of time) for mobile device users. Of the three hours (180 minutes) a day that people are spending using their mobile devices, 27 minutes (15%) is spent on social networks. Smartphones are more popular for this social activity (18 minutes) versus tablets (9 minutes). Watching video accounts for 26 minutes (14%), of which 14 minutes is spent on tablets versus 12 minutes on smartphones. Listening to music, primarily via streaming music services, accounts for 44 minutes (24%), presumably mostly on smartphones. Hence, nearly 40% of mobile device use is for entertainment (music and video), with social networks consuming another 15%. Another recent survey by Pew Research Center described the broad range of activities that mobile users accomplish on their mobile devices when they are not entertaining themselves or socializing. People use the mobile devices for pretty much the same activities as they do their desktop computers, from getting information, to banking, and looking for places to live. However, this survey did not include data on shopping and purchasing behavior, and did not include information on time spent with the activity.