A collective mark is used in connection with goods or services to certify their regional origin
a. True
b. False
Indicate whether the statement is true or false
False
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Targeting people who wish to improve their sex lives using herbs and supplements is an example of which type of segmentation?
A) demographic B) geographic C) benefit D) geodemographic
Which one of the following statements regarding the gross profit method is not true?
A) The gross profit method is not a practical method to use in real-world situations. B) The gross profit method is often used to estimate the year-end inventory for comparison to actual on-hand inventory. C) The gross profit method is an acceptable method to estimate the cost of inventory destroyed by a casualty. D) The gross profit method results in a less accurate inventory valuation than the retail inventory method.
Once a customer has selected a product to purchase, which of the following would LEAST likely change the customer's purchasing intentions?
A. Perceived risk of buying the product B. Uncontrollable factors such as inadequate financing C. Unnoticed, beneficial attributes of the product being purchased D. Salesperson's actions after the decision has been reached E. Attitudes of others
Managers eliminate non-value-adding activities that are not essential to an organization
Indicate whether the statement is true or false