Tom was trying to decide between sending an e-mail or a physical memo to the members of the sales team to announce upcoming procedural changes. He chose e-mail because of the efficiency and timeliness with which it could be composed and distributed. Which of Weick's rules for processing equivocality is being applied?

A. duration
B. effort
C. personnel
D. success


Answer: A

Communication & Mass Media

You might also like to view...

These types of body movements, or gestures, replace words

a. illustrators b. emblems c. flags d. affect displays e. regulators

Communication & Mass Media

What are the potential pitfalls of not considering the evidence and reasoning when acting as an evaluative listener?

What will be an ideal response?

Communication & Mass Media

Describe the "circumplex model of affect," which includes two dimensions-pleasant/unpleasant and activation/deactivation. How can this model help you understand and express your emotions more effectively?

What will be an ideal response?

Communication & Mass Media

___________ , after reviewing the literatures on violence studies, concluded most media violence research is flawed

A) William McQuire B) George Gerbner C) Sigmund Freud D) Elizabeth Peers

Communication & Mass Media