Mulligan Domestics Co breached a contract by refusing to accept its order for 60 bolts of fabric from Wellington Mills, although the fabric met the contract specifications. In this situation, Wellington Mills
a. has at least four remedies under the UCC.
b. may resell the fabric to someone else and, if it sues Mulligan, Wellington Mills will be awarded the full contract price.
c. may choose not to resell the fabric and settle for the difference between the contract price and the market value.
d. would be awarded consequential damages by most courts.
c
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Which of the following service quality dimensions refers to a service obsession to get it right when things go wrong?
A) service reliability B) service assurance C) performance D) customer empathy E) responsiveness
Which of the following best describes the proper treatment of cash discounts on acquired machinery?
a. The historical cost of the machinery should be the invoice price; the discount should be ignored. b. The historical cost of the machinery should be the net-of-discount amount, regardless of whether the discount is actually taken. c. The historical cost of the machinery should be the net-of-discount amount only if the discount is actually taken. d. The historical cost of the machinery should be the invoice price plus the amount of the discount which is treated a interest capitalized on the purchase.
Differentiated marketing is also known as multisegment marketing
Indicate whether the statement is true or false
________ are the connectors between your messages and the internal emotions of the prospect
Fill in the blanks with correct word