Saying that negotiating a contract is like buying a car is using:
a. an example
b. a comparison
c. both of the above
d. none of the above
b
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In 2018, a company employee received an option to purchase the company's stock at $45 per share. If the stock is trading at $40 a share in 2020, the employee will most likely
A. exercise the option, receiving a gain of $40. B. buy the stock at $45 per share. C. exercise the option, receiving a gain of $5. D. not bother to exercise the options. E. sell the shares to a third party slightly above the market price.
Which of the following is not an example of customer service?
a. free car wash with fill-up b. empathy in handling customer complaints c. the lowest price in town d. on time delivery
The Uniform Franchise Offering Circular (UFOC) satisfies only the Federal Trade Commission (FTC) and a separate disclosure document should be prepared by the franchisor in accordance with state regulations
Indicate whether the statement is true or false
One of the most important concepts in marketing is the price elasticity of demand, which is the
A. point at which the costs of producing a product equal the revenue made from selling the product. B. percentage change in quantity demanded in response to a percentage change in price. C. percentage a product is marked up in response to consumer demand. D. difference between the actual price and the highest price the customer would be willing to pay for the product. E. price that consumers consider reasonable and fair for a product.