The following is a summarized income statement for McClaron Manor Co.'s profit center 12608 for April: Contribution Margin $175,000 Period Expenses$11,000 Manager' s Salary$2,000 Corporate Expense Allocation$ 8,000 $(21,000)Net Income $154,000 Which of the following amounts is most likely subject to the control of the profit center's manager? (CPA, adapted)
A. Contribution Margin of $175,000 and Period Expenses of $11,000.
B. Contribution Margin of $175,000.
C. Contribution Margin of $175,000 and Period Expenses of $21,000.
D. Contribution Margin of $175,000 and Period Expenses of $13,000.
Answer: B
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A. SAS. B. McAffee. C. Ascential Software. D. Oracle.
Which of the following is true of allocation of the promotional budget when a brand enters the decline stage?
A. In this stage, promotional dollars will be used only for distributing samples. B. In this stage, price-offs and bonus packs must be used intermittently to maintain consumer loyalty. C. In this stage, promotional dollars will be used only for distributing coupons to customers. D. In this stage, advertising is primarily a reminder to keep consumers aware of the brand. E. In this stage, all the promotional support for the brand will be removed.
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Answer the following statement true (T) or false (F)