People with an internal locus of control are easier to motivate because they believe the rewards are the result of their behavior.
Answer the following statement true (T) or false (F)
True
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As owner and senior accountant at a tax preparation firm, Mark is changing the work schedule of all employees, including managers and accountants, for the months of March and April, the company's busiest time. He is requiring everyone to work on weekends, just as he has during the tax-preparation season for the last ten years. Mark should expect that his employees will be
A. terribly upset and will quit. B. moderately upset but not willing to quit. C. moderately upset and complain. D. hardly upset or not upset at all. E. terribly upset but not quit.
A clear, thoughtful mission statement provides employees with a shared sense of purpose, direction, and ________
A) profitability B) target market feasibility C) opportunity D) continuous improvement E) quality products
Which statement is not correct about the null hypothesis?
A) It is always the hypothesis tested. B) Accepting the null hypothesis will lead to some changes in opinions or action. C) It can never be accepted based on a single statistical test. D) In marketing research, the null hypothesis is formulated in such a way that rejection leads to the acceptance of the desired conclusion.
Increased use of discounts, rebates, and coupons erodes brand equity by lowering the
consumer's perception of value for the brand. Indicate whether the statement is true or false