The word count for a 30-second radio commercial is approximately:

a. 100-120 words
b. 60-75 words
c. 80-100 words
d. 120-150 words


b

Communication & Mass Media

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Which of the following is NOT true about news releases?

A) Studies have shown that 50-80% of all news stories rely on information from news releases. B) They're written to look like they originated from a news medium, not a PR person. C) They're meant to be ready-to-use so they can be inserted in a publication, posting, or broadcast. D) Whomever submits the release pays a flat rate for each release given to a news medium.

Communication & Mass Media

Lindsey and Mark's relationship has developed to a point where they now are sharing confidences and have increased their involvement in the relationship

Both have told each other "I love you" Which stage of "coming together" most accurately reflects the stage that Mark and Lindsey are experiencing? A) Bonding B) Integrating C) Intensifying D) Initiating E) Experimenting

Communication & Mass Media

In your writing use these kinds of verbs when possible:

a. descriptive b. active c. short d. all of these e. none of these

Communication & Mass Media

According to the authors, productive conflict is all of the following: depersonalized, substantive, and cooperative

Indicate whether the statement is true or false

Communication & Mass Media