The maxim of __________ refers to seeking out areas of agreement and expressing them
Fill in the blank(s) with the appropriate word(s).
Answer: agreement
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Answer the following statement(s) true (T) or false (F)
1. Primary research involves assembling research done by others. 2. Secondary research is where you gather facts directly. 3. Ethnography involves immersing yourself in the culture of your product. 4. Using projective techniques can involve word association or pictures to determine how consumers feel about a brand or product. 5. Research can be subjective at times.
PR professionals must clarify which of the following when promoting ecotourism?
a. Which social media sites promote environmentalism? b. How local agencies protect the environment? c. Where tourists should make charitable donations? d. How visitors should respect the environment?
Using relationships from your own life, describe how they are affected depending on whether they are initiated as a result of circumstance or choice
What will be an ideal response?
The ability to manage identities in different settings and cultures is a feature of
a. high self-esteem. b. too much self-disclosure. c. social exchange theory. d. communication competence. e. equivocation.