Marketing communication is also referred to as ________

A) production
B) selling orientation
C) societal marketing
D) exchange
E) promotion


E

Business

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Most ERPs are based on which network model?

a. peer to peer b. client-server c. ring topology d. bus topology

Business

The department chair looks at past course evaluations and realizes that if she wants to attract students to the Operations and Supply Chain major, it would be best if Geoff were never assigned to teach that class

How can her standard model be modified to ensure that Geoff cannot scare away students from the major? What will be an ideal response?

Business

Sales analysis is a common method of evaluation because 

A. buying behavior data are readily available and can reflect the target market's reactions to a target mix. B. cost data are readily available and can reflect the target market's reactions to a target mix. C. sales data are readily available and can reflect the target market's reactions to a target mix.  D. sales data are readily available and can reflect shareholders' reactions to a target mix. E. it reflects market share.

Business

If an invoice reads n/15, it means that:

A) the company has 15 days to pay the bill in full. B) the company has 15 days to take the discount. C) the company takes 15% off of the total of the invoice. D) the company pays 85% of the invoice.

Business