According to your textbook Ronald should close his career-search interview by asking for a job

Indicate whether this statement is true or false.


Answer: FALSE

Communication & Mass Media

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When you research and develop your speech, you should use as many _____ sources of information as possible

A. primary B. secondary C. biographical D. Internet based

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. The older giant media companies have begun using consolidation of companies owned as a business strategy. 2. Majority of music revenue in 2017 came from sale of physical products like CD’s and vinyl. 3. A company simply growing larger is a guarantee for success. 4. In the current media economy, the different pipes and platforms through which people access content is just as important as the content they are consuming. 5. While we as consumers seemingly have access to endless media outlets, the companies that run these outlets are often consolidating companies to ensure profit. Ans: T Answer Location: Strategy in a New Media Economy

Communication & Mass Media

If listeners already know a lot about your topic, you don't need to present both sides of the argument to enhance credibility

Indicate whether the statement is true or false

Communication & Mass Media

When most brands in a given product category are essentially the same, they are called ________ products.

A. parity B. familial C. niche D. USP

Communication & Mass Media