Which of the following is a branding and brand-management strategy?

A) umbrella brand
B) brand differentiation
C) brand encoding
D) bundling and unbundling
E) flanker brand


C

Business

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Which of the following elements of a marketing plan permits senior management to grasp the plan's major thrust?

A) the situation analysis B) the marketing strategy C) the executive summary D) the financial projections E) the short-term targets

Business

Building codes specify the ________

A) policies on the implied warranty of habitability for residential leases B) rules on proper delivery of possession to the tenant C) standards for property owners to maintain and repair leased premises D) laws regulating the extent to which a landlord can interfere with a tenant's right to quiet enjoyment

Business

Veritas, Inc is planning its annual shareholder meeting on June 15 . The company:

a. need not send notices of the meeting to shareholders since it is the regularly scheduled, annual meeting, which Veritas always holds on the third Thursday of June. b. must send notices to everyone who owns stock as of January 1. c. must send notices to everyone who owns stock on the "record date," which can be no more than 70 days before the meeting. d. is not required to have an annual shareholders meeting if the company is listed only on the NYSE.

Business

Answer the following statements true (T) or false (F)

1. Performance measures how quickly a system performs a certain process or transaction in terms of efficiency IT metrics of both speed and throughput. 2. Web services are the capability of two or more computer systems to share data and resources, even though they are made by different manufacturers. 3. Infrastructure architecture identifies where and how important information, like customer records, is maintained and secured. 4. Fault tolerance is a computer system designed that in the event a component fails, a backup component or procedure can immediately take its place with no loss of service. Fault tolerance can be provided with software or embedded in hardware or provided by some combination 5. The primary characteristics of a solid infrastructure include flexibility, scalability, reliability, availability and performance.

Business