Which of the following psychological strategies do upscale retailers depend on to move expensive, high-quality items ranging from jewelry to automobiles?

A. contrast principle
B. rule of reciprocation
C. standard/learned principles
D. reciprocal concessions


Answer: C

Communication & Mass Media

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What will be an ideal response?

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Which of the following touch types is the most intimate in the United States according to Morris's categories of touch?

a. handshake b. body guide c. pat d. arm link e. hand to head

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A share is to people/households using a medium as a rating is to:

a) All people or households in the population b) Turnover c) All people or households in the Metro area d) All people or households in the TSA

Communication & Mass Media

Being nonverbally oriented, intuitive, and casual with time and the use of time is part of the ______________ brain function.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media