In the context of the eight stages of effective listening, which of the following is a purpose of stage one, listening without objectives?
a. Identifying influencers to improve overall marketing strategy
b. Measuring impact of satisfaction or frustration during interaction
c. Generating high sense of satisfaction for customers
d. Keeping up with brand and competitor information
ANSWER: d
In the context of the eight stages of effective listening, the purpose of stage one, listening without objectives, is to keep up with brand and competitor information. Social media notification tools are required in this stage.
You might also like to view...
Why is using a single plantwide predetermined overhead allocation rate not always accurate?
What will be an ideal response
Telephone and mail surveys tend to be more expensive than focus groups and online surveys.
Answer the following statement true (T) or false (F)
The last step in the decision-making process is the selection of the best alternative
Indicate whether the statement is true or false.
Decentralization encourages upper level management to concentrate on short-term decisions.
Answer the following statement true (T) or false (F)