What can analytical CRM modeling tools discover?
A. Identify opportunities for expanding customer relationships.
B. Identify opportunities for cross-selling.
C. Identify opportunities for up-selling.
D. All of the above.
D. All of the above.
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What element of the motivation process is explained by intending to work for some period of time to achieve objectives?
A. directed B. maintained C. activated D. energized
A fourth-party logistics provider (4PL) is ______.
A. the merger of two 2PL companies B. an independent supply chain integrator C. a subcontractor for a third-party logistics provider D. a contractor that government regulations require on a project
Abnormal spoilage is
a. Accounted for as a product cost. b. Spoilage that is in excess of planned. c. Spoilage that is forecasted or planned. d. Debited to cost of goods sold.
The societal marketing orientation extends the marketing concept by acknowledging that some products that customers want may not really be in their best interests or the best interests of society as a whole
a. True b. False