Which of the following groups is included in both a company's value chain and its value delivery network?
A) customers
B) suppliers
C) employees
D) distributors
E) competitors
C
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Owners' equity is the residual interest that remains after deducting liabilities from stockholders' equity
a. True b. False Indicate whether the statement is true or false
Explain why different types of organizations will have different sets of budgets
To ensure that connectors see the value of covering a topic, a firm
A) generally needs to offer connectors a commission on media mentions. B) should wage highly visible mass-media advertising campaigns. C) should offer exclusivity to only one outlet per medium. D) has to employ members of its sales force to persuade connectors to publish a story. E) has to overcome five obstacles in the way of media mentions and word-of-mouth.
Rewards must meet the demands of ______ to be useful in stimulating desired behavior.
A. employers B. managers C. employees D. equity