Matching

36) A speech that is prepared
with a specific audience in
mind
37) A way of dealing with an
audience opposed to your
viewpoint by finding a means
of identifying with audience
members
38) Collection and consideration
of the audience?s vital
statistics
39) Collection and consideration
of information about the
characteristics, values and
attitudes of your audience
40) The hardest type of audience
to deal with
A) Common-ground approach
B) Identification-centered approach
C) Indifferent audience
D) Demographic audience analysis
E) Audience-centered
F) Audience analysis
G) Rhetorical analysis
H) Statistical analysis
I) Issue-centered
J) Opposed audience


36) E 37) A 38) D 39) F 40) J

Communication & Mass Media

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