The technological advancement of print media lead to a major change in the direction of media development as well as ______.

A. improvement of the economy
B. a shift in the governments influence
C. an unanticipated social change
D. an increase in tree farming


C. an unanticipated social change

Communication & Mass Media

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Listening to other speakers not only helps with your public speaking skills but also your

________ thinking skills. Fill in the blanks with correct word

Communication & Mass Media

All of the following measure readership except:

a) Unaided recall b) Aided recall c) Perception test d) Recognition

Communication & Mass Media

According to your textbook, the primary difference between a leader and a manager is

. A. a manager is in charge of a few, whereas a leader is in charge of many B. a manager is appointed to coordinate and facilitate, whereas a leader influences others C. a manager is lower on the corporate ladder than a leader D. a manager is focused on the long term, while a leader is focused on short term goals

Communication & Mass Media

When public relations practitioners attempt to manipulate public opinion, they run the risk of losing their ________

A) accreditation B) credibility C) license D) respect E) innocence

Communication & Mass Media