Which marketing orientation holds that firms should consider society as a whole as a stakeholder?

A) relationship orientation
B) sales orientation
C) consumer orientation
D) social responsibility orientation
E) production orientation


D

Business

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How has technology impacted the globalization of economic activity?

a. Technological innovation has led to decreased mechanization of economic activities. b. Technological innovation and invention have increased productivity. c. The rise of the Internet has increased communication costs in the service industry. d. Technology has led to a greater separation between people and enterprises.

Business

Identify the approach to mass customization where customizers talk to customers to help determine their needs, identify the exact product meeting those needs, and then make the customized product for them

A) collaborative customizers B) adaptive customizers C) cosmetic customizers D) transparent customizers

Business

What is the NPV of the F-22 Raptor project? The Lockheed Martin/Boeing F-22 Raptor is a stealth fighter aircraft. It was designed primarily as an air superiority fighter, but it is also capable of ground attack and other roles

Lockheed Martin Aeronautics is the prime contractor and is responsible for the majority of the airframe, weapon systems and final assembly. Lockheed Martin invested over $10B on design and manufacturing for the aircraft. Assume that those investments were paid for on Jan 1, 2003. Each aircraft will be sold for $350M and the variable cost of building each airplane is $300M. Assume that 70 aircraft will be sold each year for 5 years. Assume that revenues and costs occur at year-end. (So 2003 revenues and costs are incurred on Dec 31, 2003. See the table of cash flows, below.) What is the NPV of the project if Lockheed-Martin's cost of capital is 10%? (Assume that there are no taxes.) Date Investments Revenues Costs Jan. 1, 2003 $10B Dec. 31, 2003 $24.5B $21B Dec. 31, 2004 $24.5B $21B Dec. 31, 2005 $24.5B $21B Dec. 31, 2006 $24.5B $21B Dec. 31, 2007 $24.5B $21B A) $3,500,000 B) $3,267,754 C) $5,243,412 D) $13,267,75 E) $82,874,276

Business

In addition to the bill of lading, other documents that may be required for shipment include all but which of the following: A) inspection certificate

B) consular invoice. C) commercial invoice. D) all of the above.

Business