A winning strategy is one that
A. fits the company's internal and external situation, builds sustainable competitive advantage, and improves company performance.
B. builds strategic fit, is socially responsible, and maximizes shareholder wealth.
C. results in a company becoming the dominant industry leader.
D. can pass the ethical standards test, the strategic intent test, and the profitability test.
E. is highly profitable and boosts the company's market share.
Answer: A
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_____________ is a prescribed course of action that attempts to ensure that ethical behavior will be followed in the future.
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