One of the surest tests of production ability is to pull a/n:

A. remote B. newscast C. airshift D. double airshift E. all of these F. none of these


C. airshift

Communication & Mass Media

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Listening to a broadcast of the "Nightly News" on television is a good example of

electronically mediated communication. Indicate whether the statement is true or false

Communication & Mass Media

Explain how Hollywood's production of ideas has been "creatively centralized."

What will be an ideal response?

Communication & Mass Media

All are recommendations for effective and engaging presentations EXCEPT for:

a. prepare b. cover less, not more c. if it works, don’t fix it (pages 370-371) d. spice it up

Communication & Mass Media

Your group has been meeting fairly frequently. Everyone seems to get along reasonably well, yet the group does not seem as productive as you think it should. As a leader your first move might be to _____________

A. call a meeting, set short-term goals, and establish an agenda B. use commands, directives, and orders to motivate the team C. use altercasting to create a negative identity for the "saddles" in your group D. do more research and acquire more information yourself E. ask your instructor to use legitimate power to get the group motivated

Communication & Mass Media