Merrill Lynch and Thompson Financial had a three-year, $1 billion project that put workstations on the desks of 25,000 of Merrill Lynch's brokers. These machines put the world of investing information at brokers' fingertips. Thompson, the supplier, was obligated to not only deliver technology and services on time and on budget, but also constantly improve customer-satisfaction levels among Merrill's brokers and customers. This is an example of
A. a tying arrangement.
B. supplier alliance.
C. exclusive dealing.
D. a buyer-seller relationship.
E. a reciprocity agreement.
Answer: D
You might also like to view...
Computerization has led to a large increase in the use of the perpetual inventory system
Indicate whether the statement is true or false
A ________ eliminates many in-house business functions and activities in favor of focusing only on those aspects for which it is best equipped to add value.
A. virtual organization B. physical distribution system C. value network D. tall organization E. mechanistic distribution system
List five types of employment interviews and describe when each would be used
A PERT diagram does not allow for easy identification of the critical path and thus critical activities
Indicate whether the statement is true or false