The salesperson should use a standard entertainment activity for all customers to avoid the appearance of favoritism
Indicate whether the statement is true or false
FALSE
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When reviewing online content, what should be done to increase audience satisfaction with the website?
A) Bright, colorful graphics should be incorporated. B) Detailed information should be included via embedded links. C) Spell check should be used to be sure there are no spelling errors. D) All visuals should be under one major link. E) Condense information as much as possible.
Harvard Professor Lynn Paine proposed a “moral compass” through which managers can explore the moral dimensions of their own decisions. Which of the following statements is a “lens” included in the moral compass framework?
A. Is this decision fair to all stakeholders in the organization? B. Is the action worthwhile? C. How did the organization react to similar cases in the past? D. Do you have self-interest that might compromise your judgment?
Satisfied customers who make product recommendations to others act as a firm's "auxiliary" sales force
Indicate whether the statement is true or false
Identify and explain at least four situations where a written contract is either necessary or recommended