You want to let a close friend know how much she/he means to you in a way that is sincere and doesn’t embarrass either of you. Following the advice on communication competence in your text, you would

a. follow the approach that you saw another friend use successfully, assuming it would work for you.
b. avoid sending any message until you were sure it would be well received.
c. try to follow exactly the approach you used successfully with others in the past.
d. react in the way that first occurred to you.
e. consider a variety of alternatives, choosing the one that you think will be most successful under these circumstances.


Answer: e

Communication & Mass Media

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One of the reasons you need copy in ads is

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Communication & Mass Media

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Indicate whether this statement is true or false.

Communication & Mass Media

Identify and discuss four of the six imperatives for studying intercultural communication.

What will be an ideal response?

Communication & Mass Media