What four steps should a speaker follow to move from his or her basic ideas to the production of the
outline?
What will be an ideal response?
List all the ideas he or she wants to cover; determine which ideas subsume others; diagram the
relationships among ideas; determine the order in which he or she wants to discuss the ideas.
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Making contact and learning more about a potential employer is an important first step is gaining employment
Indicate whether the statement is true or false
According to a 2010 Institute for Public Relations Research survey, on what task will managers spend the most time by 2015?
A) writing B) planning C) marketing communications D) maintaining an organization's reputation E) linking communication strategies to organization goals
In what case did a circuit court first say that a company can bring a trademark infringement suit on allegations that sponsored links confuse consumers?
a) Brother Records v. Mattel Inc.; b) Rosetta Stone v. Google; c) Mattel Inc. v. Goldberger; d) New York Times Co. v. Tasini; e) C.B.C. v. Major League Baseball.
To inspire listeners to give time or money to a worthy cause is an example of a speech to persuade.
a. True b. False