"Negligence in the air" is the standard of liability the Palsgraf case established
Indicate whether the statement is true or false
False
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Cognitive maps explain the importance of repetition, because most marketing messages are quickly lost in short-term memory
Indicate whether the statement is true or false
Full-service stores usually carry more specialty goods for which customers need or want assistance or advice
Indicate whether the statement is true or false
What are the four major categories of problems experienced by customers?
a. lack of time, lack of money, lack of skill, lack of access b. lack of money, lack of contacts, lack of interest, lack of time c. lack of skill, lack of knowledge, lack of support, lack of money d. lack of access, lack of support, lack of money, lack of friends
Efron borrows money to pay his tuition and signs a note payable to First Citizens Bank. The bank assigns the note to Guaranty Bank. The assignment
a. does not affect Efron's obligation to pay the note as promised. b. frees Efron of the obligation to pay the note. c. results in Guaranty Bank's co-liability on the note with Efron. d. results in Guaranty Bank's co-liability on the note with First Citizens Bank.