Media people can carry out the categorical imperative by
A) treating others as they would like to be treated.
B) applying moderation in all things.
C) following what they would want to be universal law.
D) seeking happiness for the greatest number.
Answer: C
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Which of the following is a recommended strategy for an unreceptive audience?
A) provide a clear objective B) tell your audience what you want them to do C) acknowledge opposing points of view D) save your strongest argument for last
The first step in Monroe's Motivated Sequence is to establish a need
Indicate whether the statement is true or false
Pie graphs best illustrate __________.
A. how variables constitute proportions or percentages of a whole B. comparisons and contrasts among one or two variables C. how one variable changes as a function of another D. how multiple variables vary in relation to each other
When using an audience response system, which of the following do audience
members need? a. Flippers b. MP3 players c. Clickers d. Smart phones