Pizza Hut's 2009 program to identify a summer intern, or ________, responsible for monitoring and encouraging dialog on Twitter and other social media networks, is an example of how the brand is building on existing platforms and making effective use of the massive social marketing infrastructure.

A. Twintern
B. Blogtern
C. Stutern
D. Brandtern
E. Trusttern


Answer: A

Business

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Which of the following statements is true regarding social classes in the United States?

A) Social class is determined by income alone. B) Lines between social classes in the United States are fixed and rigid. C) Social classes show distinct product preferences in clothing and automobiles. D) Wealth is more critical than education level in measuring social class. E) People are relegated to a permanent social class in the United States.

Business

________ refers to the activities and programs provided by the seller to make the relationship satisfying for the customer.

A. Transfer pricing B. Transaction selling C. Marketing mix D. Customer service E. Customer satisfaction

Business

What is the formulation for this problem?

The owner of Chips etc. produces two kinds of chips: lime (L) and vinegar (V). He has a limited amount of the three ingredients used to produce these chips available for his next production run: 4800 ounces of salt, 9600 ounces of flour, and 2000 ounces of herbs. A bag of lime chips requires 2 ounces of salt, 6 ounces of flour, and 1 ounce of herbs to produce; while a bag of vinegar chips requires 3 ounces of salt, 8 ounces of flour, and 2 ounces of herbs. Profits for a bag of lime chips are $0.40, and for a bag of vinegar chips $0.50.

Business

How does providing services for cash affect the accounting equation? Is it considered an asset source, asset use, or asset exchange transaction?

What will be an ideal response?

Business