When you formulate questions and collect data, it is known as _______
Fill in the blanks with correct word
information gathering
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Procter & Gamble is currently exploring ways to make more use of social media for marketing and consumer research
Indicate whether this statement is true or false.
Prudence is the application of __________ in a practical situation
Fill in the blank with correct word
Mandy attended a lecture where a professor of health communication from Johns
Hopkins explained how the university's campaign to combat AIDS in Africa involved use of a prime-time television drama series to promote open discussion about the affliction—a topic that has long been taboo in African society. In the popular series, one of the characters dies from the illness and other characters discuss it openly, prompting viewers—likewise—to begin to discuss AIDS. The professor pointed out that since the topic is no longer regarded as taboo by many, progress can be made. Mandy was so impressed by the lecture that she decided she'd like to give a speech about the professor's work in Africa. How should she proceed? A) Attempt to replicate the lecture, presenting it as approximately as possible B) Use the lecture as one source and attempt to learn much more about the campaign C) Select a different topic, since her captive audience might find it offensive D) Select a different topic, since she is not—herself—a health communication major
Ethical behavior includes all of the following except ________
A) distinguishing between fact and opinion in your speeches B) avoiding plagiarism C) being a good listener D) excluding information that is contrary to your message