To be successful in the PR field, practitioners should:
a. Be well versed in the liberal arts
b. Possess training in communication theory
c. Have a keen sense of pop culture and public opinion
d. All of the above
d
You might also like to view...
Which of the following is a characteristic of a group with low cohesiveness?
A. They stress individual accomplishment more than group accomplishment. B. Everyone in the group is encouraged to participate. C. They maintain and establish group traditions. D. They set goals and establish guidelines.
According to your textbook, ________ reasoning seeks to establish the relationship between causes and effects.
Fill in the blank(s) with the appropriate word(s).
Noise, delivery, language, message overload, and perception of ourselves and others are
all variables that can interfere with our ability to ________. Fill in the blanks with correct word
Which approach to knowing characterizes the research undertaken using Media Ecology Theory?
A. positivistic/empirical B. quantitative C. interpretive/hermeneutic D. critical