The highest standard that writers for the news media, a standard that always must be met, is the fol lowing:
a. meet all deadlines
b. write in a grammatically correct form
c. be certain that all writing meets news value criteria
d. be accurate
e. follow AP style in all forms of writing
D
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A job description says a prospective employee should have experience in networking, blogging, and tweeting. It also mentions search engine optimization and e-mail outreach as added advantages. Which PR skill is the firm looking for?
a) Expertise in social media b) Problem-solving ability c) Writing skill d) Research ability
Which of the following is NOT good advice when preparing to deliver your speech?
A) Use key words to outline the introduction and conclusion. B) Practice in conditions that simulate the speaking situation. C) Ask your friends to suggest improvements in your speech. D) Reduce the preparation outline to a presentation outline. E) Develop the presentation outline and talk through it several times.
The second objective in Monroe's motivated sequence is to offer a proposal to satisfy the need
Indicate whether the statement is true or false
Deodorant ads suggesting that if we smell, others will not want to be with us best reflect our relational needs
Indicate whether the statement is true or false