According to business experts, when you begin your job hunt, you should hide body piercings and tattoos
Indicate whether this statement is true or false.
TRUE
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Grunig's International Association of Business Communicators (IABC) Foundation research study on excellence notes all of the following about public relations EXCEPT
A) it saves the organization money by reducing costs of litigation, regulation, and legislation. B) it helps the organization make money by cultivating relationships. C) it repairs problems and regains lost revenue from bad relationships with publics. D) it assists top management in developing policy. E) it can easily change a negative reputation into a positive one.
Which of these individuals is generally credited with being "the father of public relations"?
A) George Creel B) Edward L. Bernays C) Ivy Ledbetter Lee D) George V.S. Michaelis E) Ron Zeigler
Why is language symbolic?
What will be an ideal response?
All of the following are presented in your textbook as guidelines for ethical speechmaking except
A. make sure your goals are ethically sound. B. be fully prepared for each speech. C. explain your motives for speaking to the audience. D. avoid name-calling and other forms of abusive language. E. put your ethical principles into practice.