When a culture believes that hierarchy is essential for an orderly life and some people are
better able to exercise authority than others, it could be said that it values decentralized power.
Indicate whether the statement is true or false
FALSE
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. Like advertising, the primary goal of direct marketing is to build brand awareness
Indicate whether the statement is true or false
Answer the following statements true (T) or false (F)
1. In the most basic experimental design, a research manipulates just one dependent variable. 2. A single-message experimental design can reveal information about the absolute persuasiveness of a message. 3. One of the challenges of experimental research in persuasion is the lack of ability to make generalizations about the effects of message types. 4. A researcher finds through experimental research that a message using a celebrity spokesperson is more persuasive than one that does not. This researcher cannot with confidence claim that messages with celebrity spokespeople are more persuasive. 5. The outcomes of experimental research on message persuasiveness can easily be generalized to persuasive messages in general.
What is the difference between hearing and listening?
What will be an ideal response?
Communication accommodation theory suggests that ______ can be a means of asserting power.
A. converging B. reverting C. diverging D. inverting