Which of the following is NOT a characteristic of a close relationship?

A. minimization of interdependence
B. need for deep commitment
C. dialectical tensions
D. continuous investment


Answer: A

Communication & Mass Media

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Being audience-centered means that you should not give a speech that your audience would

disagree with. Indicate whether the statement is true or false

Communication & Mass Media

The “digital divide” refers to the fact that:

a. people on the Internet are divided into serious users and amateur users. b. most people are divided on the issue of the usefulness of the Web. c. there is a lack of access to digital technology among low-income, rural and minority groups. d. advertising on the Web is too expensive for most companies.

Communication & Mass Media

The ________ department is typically headed by an account executive, who serves as liaison between agency and client, keeping communication flowing between the two and heading the team of specialists assigned by the agency to the client.

A. creative B. account management C. administration D. account relations

Communication & Mass Media

?A comedian who does stand-up monologues in a nightclub probably has which general purpose?

A) ?to persuade
B) ?to entertain
C) ?to inform
D) ?to convince
E) ?to commemorate

Communication & Mass Media