Which of the following statements describes the letter of credit?
a. It is a bank's obligation to pay a sum of money.
b. It is issued by a bank on behalf of its customer.
c. It is usually irrevocable.
d. All of the above
d
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Bernstein invests office equipment with a fair market value of $62,000, delivery equipment with a fair market value of $75,000, and cash of $30,000 . He owes $27,000, represented by a note on the delivery equipment. The amount of Bernsteins' capital would be
a. $30,000. b. $167,000. c. $140,000. d. $137,000.
Answer the following statements true (T) or false (F)
1. In the hospitality industry, the service encounter is usually a manager-to-guest interaction. 2. Hospitality organizations try to estimate guest expectations accurately and then meet them. 3. The principles of guestology work better for serving guests than they do for serving customers of other kinds. 4. Most hospitality organizations can maintain sufficient inventory of the service products they sell.
Marketing Public Relations is public relations used for marketing purposes
Indicate whether the statement is true or false
Of the following appeals, the one that has the most relevance to an economic buyer is
A. "Who doesn't want 50% more cash?" (Capital One Rewards Card). B. "Relentlessly protecting your identity" (LifeLock). C. "Expect great things" (Kohl's). D. "Live for now" (Pepsi). E. "I'm lovin' it" (McDonald's).